Effects of organizational pictures and modality as a feedback strategy on learner comprehension and satisfaction

Healthy Communities Research Institute, School of Teaching, Learning and Curriculum Studies
  1. Open Access Kent State
  2. Healthy Communities Research Institute (HCRI) scholarly publications
  3. Effects of organizational pictures and modality as a feedback strategy on learner comprehension and satisfaction
Author(s)
Abstract
One of the strongest instructional interventions documented in educational literature is the use of feedback to influence learning outcomes. However, there is lack of empirical research specifically pertaining to the use of multimedia in the feedback message. The purpose of this research was to test whether organizational pictures and modality as a feedback strategy had an effect on learner comprehension and satisfaction. The research design was a 2 Multimedia (Picture Present vs. Picture Absent) x 2 Modality (Narration vs. On-screen Text) x Trial (Trial 1 vs. Trial 2) with Multimedia and Modality serving as between-subject conditions and Trial serving as a repeated measure. One-hundred fifteen university students participated in the study. Findings show statistically significant increases in comprehension scores from Trial 1 to Trial 2 assessments for all four treatment conditions. Learners in the Picture present conditions were statistically more satisfied with the learning experience. Additionally, we used eye-tracking to verify the extent to which the pictures were used in the feedback message. A discussion and recommendations for future research and feedback design are provided.
Format
Article
Identifier(s)
10.1007/s11423-018-9575-0
Publication Date
2018-10
Publication Title
ETR&D-Educational Technology Research and Development
Publisher
Springer
Volume
66
Issue
5
First Page
1069
Last Page
1086
Keywords
Subject
Rights
http://rightsstatements.org/vocab/InC/1.0/
Community
Healthy Communities Research Institute
School of Teaching, Learning and Curriculum Studies
Permalink https://oaks.kent.edu/hcri/effects-organizational-pictures-and-modality-feedback-strategy-learner-comprehension-and
Ritzhaupt, A., Pastore, R., Wang, J., & Davis, R. (2018). Effects of organizational pictures and modality as a feedback strategy on learner comprehension and satisfaction (1–). ETR&D-Educational Technology Research and Development. https://doi.org/http://dx.doi.org/10.1007/s11423-018-9575-0
Ritzhaupt, Albert, Raymond Pastore, Jiahui Wang, and Robert Davis. 2018. “Effects of Organizational Pictures and Modality As a Feedback Strategy on Learner Comprehension and Satisfaction”. ETR&D-Educational Technology Research and Development. https://doi.org/http://dx.doi.org/10.1007/s11423-018-9575-0.
Ritzhaupt, Albert, et al. Effects of Organizational Pictures and Modality As a Feedback Strategy on Learner Comprehension and Satisfaction. ETR&D-Educational Technology Research and Development, Oct. 2018, https://doi.org/http://dx.doi.org/10.1007/s11423-018-9575-0.