Open Access Kent State (OAKS)

Videos are one of the most common media formats for online learning. The impacts of different presentation styles on student performance and experiences have not been widely studied before. Therefore, this study explores how two commonly used video types, screen-capture with narratives vs. cartoon animation, can affect student performance and experiences. A user study with first-year college students (n=56) was conducted to examine the effects of both types of videos on learning performance and experiences. The study results suggested that both the screen capture videos and the conversation-based animation videos were equally effective for the immediate learning outcome. However, there was a qualitative difference in the student responses. More students who watched the cartoon animation videos included more specific library terminology or lingo in their responses.

Paper presented at the Association for Educational Communications and Technology 2020 Virtual International Convention