Funk, D., Mahony, D., & Havitz, M. (2003). Sport Consumer Behavior: Assessment and Direction. (1–). Sport Marketing Quarterly. https://oaks.kent.edu/node/1825
Funk, Daniel, Daniel Mahony, and Mark Havitz. 2003. “Sport Consumer Behavior: Assessment and Direction”. Sport Marketing Quarterly. https://oaks.kent.edu/node/1825.
Funk, Daniel, et al. Sport Consumer Behavior: Assessment and Direction. Sport Marketing Quarterly, 1 Jan. 2003, https://oaks.kent.edu/node/1825.